News Room - Business/Economics

Posted on 10 Oct 2024

China's premium EV brand enters Norwegian market

Chinese premium EV brand Zeekr announced Wednesday its launch in Norway, the country with the highest all-electric car penetration in Europe, Kallanish reports.

Describing itself as a “global premium electric mobility technology brand,” Zeekr said it entering the Norwegian market is crucial for its European expansion strategy. It follows launches in the Netherlands and Sweden.

Two models – Zeekr 001 and Zeekr X – will be available to order later this month. The first BEV offers a range of 620 km and starts at NOK 579,900 ($53,717). The second model, a compact SUV, offers up to 446 km in range, at a starting price of NOK 424,900.

To attract customers, the company is offering a special 0.99% finance scheme and up to 10 years warranty. Premium Cars Stor-Oslo will be the first dealership to sell the BEVs.

“Norway is a key EV market where more than 80% of new car sales are electric,” a spokesperson comments. “For this, Zeekr has developed a hand-picked retailer network across the country, ensuring a seamless experience for customers from test drives and configurations to orders and services.”

The brand, owned by automotive giant Geely, has delivered around 340,000 EVs globally. Its Norwegian move comes as other Chinese brands including Nio and Xpeng compete for market share, both in the country and in Europe. Its imports are expected to face tariffs of up to 29.3%.

Source:Kallanish